1: ALWAYS provide perfect customer service. These days it is probably the number one thing to concentrate on. Always deliver what you promise. Today’s buyers are quick to complain, return and leave negative comments. 2: Use great photos...

Colour Psychology Colour - it is all around us every day, we may have favourite colours and colours we really hate. As humans, our minds react to colours in remarkably similar ways. Marketers have long known this and have used colour to...

Have you been looking for a product to buy online and been truly ASTOUNDED by the state of some people’s listings? (Do they really expect to sell these products?)There are a number of things that are often seen in poor listings, that with...

Where should I sell my stuff?  Amazon, eBay, Shopify, Woocommerce? As an eCommerce coach, I get asked this question a LOT – and the answer is “You should sell everywhere”. Your buyers shop in all sorts of different ways, and...

At some point in every eCommerce store owners time, there will be the occasional customer who is not happy with their purchase.  The reasons for this can range from the customer not taking close enough notice of a description and not...

As entrepreneurs, we can often feel like the deck is stacked against us when it comes to the digital world. We don’t have the same budgets as our massive competitors nor do we have the army of marketers that they can employ.  So how...

1:  Post on Social Media Everyday!! Yes really… It is not that hard 😀 Use our Social Media Planner to prompt your posts and scheduling posts to go to Facebook and Instagram is super easy using the built-in scheduler.  ...

In the “real” world, to buy a product you visit a store and look, touch, feel and smell the item you are considering purchasing. You are able to see for yourself the colour, the feel, the tiny details all the elements that entice you to...

Let's face it, many of us lament the fact that there is simply NOTHING on TV. (Who else spends ages randomly scrolling through TV Channels or Netflix offerings, before arriving at something you may have even seen before in resignation?)...

The old adage “A Picture Tells a Thousand Words” is a good indication that images are pretty important. In this post, I want to talk about the importance of your product images and what types of images you should have on your listings to...

In today’s crowded world of online selling, all businesses are trying to usurp their competitors and market their products in front of prospective buyers.   To stay relevant and viable you need more than just a good product and...

We get it. You have spent weeks, maybe even months, finding your new product. It seems like you have had your hand in your pocket almost every day. Samples, more samples, the purchase order, then freight and customs charges.Now you might...

Do you sell physical products online?Do you struggle to get the sales you dream of? There are many reasons why your products might not be selling as well as you hoped. It might not have a compelling description, it might be in the wrong...

If you are selling online on any platform, you should know the importance of high-quality product images. Have you ever looked at Amazon, eBay or someone’s website looking for a product and saw listings with great titles, inviting...

We realise that not everybody has the budget for a full-service image stack. A look at any of the freelance sites such as Fiverr or Upwork will quickly show you that product images can cost hundreds of dollars. Just a few short years ago,...