ToffeePopTemplates is aimed at a few different buyers.
We have created 3 avatars for who we think are the most likely targets.

“Alex” (New Seller – Budget Conscious)
“Sam” (Established Seller – Ready to trial new product)
“Chris” (social media planner)

“ALEX”

AVATAR 1 – CANVA TEMPLATES FOR NEWBIES ON A BUDGET

“Alex”

Alex is a newbie eCommerce entrepreneur who wishes to build a better future for the family and create the wealth that so many others have. Being able to spend more time with family and friends, doing more than just the “daily grind” is a consistent dream that has now seen this action taken to head toward this goal.

Fearing that time is running out, and that if nothing changes, nothing will change.  The realisation is, that it is up to Alex to do something meaningful with life and create the life so long dreamt of. 

Being intelligent and willing to learn new things, while not overly “techy”, Alex is prepared to give things a try and can usually master them without too much angst.

Even though Alex is working full-time, there is room in the day for a couple of hours to create this business and a dollar amount has been set aside for the venture.


So far in the journey there have been many expenses…

Alex purchased a course to learn this business, a business name has been registered, domain names bought, accounts have been set up with Amazon, eBay and a (Shopify or WooCommerce) website built.

Finally, Alex has found a product that has great potential to sell well. This has involved more expense as samples were bought and chosen, a factory was chosen and a reasonably large sum was paid to the manufacturer as a deposit.  Then product inspections were done before the final payment made and the products shipped to Alex.  Before receiving them, there were further costs with customs and local shipping.

While waiting for the products to arrive Alex has been working on the listing and has now realised how vital product images are.  MORE expense!!  A quick look on Google and Fiverr showed that a professionally designed image deck would cost hundreds of dollars.

THEN!!  Alex finds toffeepoptemplates.com  Here is the solution!  

For a tiny price, Alex saw that it would be simple to make awesome, professional product images by taking a couple of pictures at home, or using the images the supplier had provided and using the templates in Canva.

The purchase of ToffeePopTemplates was quick and easy, and Alex had immediate access to the Canva Templates.  Using the templates, it was easy to drag and drop the DIY images prepared earlier and, coupled with some stock photos from Canva’s huge library, Alex produced a perfect image deck for the products in no time.  

Alex is now confident that the product images will help convert viewers into buyers and the dream of that perfect life seemed closer.

“SAM”

AVATAR 2 – CANVA TEMPLATES FOR ESTABLISHED FOR NEW PRODUCT

“Sam”

Sam has been selling online for a while now and is looking to expand product offerings.

Knowing the challenges involved in launching a new product, Sam is reluctant to again spend hundreds of dollars on professional photography for an unproven product. 

In the past, Sam has been able to take product images at home, but lacks the design skills to produce the professional look that will make the listing really stand out.

THEN!!  Sam finds toffeepoptemplates.com  Here is the solution!  

For a tiny price, Sam saw that it would be simple to make awesome, professional product images by taking a couple of pictures at home, or using the images the supplier had provided and using the templates in Canva.

The purchase of ToffeePopTemplates was quick and easy, and Sam had immediate access to the Canva Templates.  Using the templates, it was easy to drag and drop the DIY images prepared earlier and, coupled with some stock photos from Canva’s huge library, Sam produced a perfect image deck for the products in no time.  

Sam is now confident that the product images will help convert viewers into buyers and this new product will be a winner.

“CHRIS”

AVATAR 3 – SOCIAL MEDIA PLANNER FOR ECOMMERCE SELLERS

“Chris”

Chris is an eCommerce entrepreneur who is looking to expand the traffic reach of the business. 

Everything Chris reads, points to the secret being consistent posting to social media. For a couple of days Chris manages to post everyday but then a block hits… ”What do I write now?”

Googling the problem, Chris finds a few social media prompts but most are aimed at coaches and course creators.

Chris thinks the answer is to probably engage an expensive Social Media manager who has the time and expertise to post content daily.

THEN!!  Chris finds toffeepoptemplates.com  Here is the solution!  

For a tiny price, Chris saw that it would be simple to create a post every single day for the next two years using the Social Media Planner.   This planner was built using the power of Google Sheets, so it would be available wherever Chris was, on any device.  Even better was the fact that the prompts were especially geared toward product-based businesses.

The purchase of ToffeePopTemplates was quick and easy, and Chris had immediate access to the Google Sheet. 

Using the planner and Facebook’s scheduler, it was easy to create relevant posts for both Facebook and Instagram. In one morning, Chris managed to create over a month’s worth of engaging, inspiring and authoritative posts.

Chris is now confident that Social Media posting is now quick and easy and is no longer the chore that it represented before.